
PR • PERSONAL BRAND MANAGEMENT • COACHING
Our focus is about sharing your story and positioning you as an industry leader.
Founded in February 2020, Topknot is a non-traditional, bespoke PR & Communications Agency with a hard focus on personal brand management and PR that shares your story and positions you as the industry leader. Whilst we are Adelaide based, our focus and reach is anything but.
Meet Dianne
Founder, Dianne Dumanovic, comes with 20+ years of Marketing, Communications & PR experience across multiple industries. She launched Topknot as she saw the value in offering her unique blend of skills and experience into what she calls a 'fluid fusion' of services. Her integrated & holistic approach for each client is as unique as they are ensuring that maximum results are achieved.
Dianne’s first client was none other than the 2023 Australian of the Year, Taryn Brumfitt, and since then, she has worked with some amazing individuals of varying backgrounds & stages, and has helped them elevate their visibility and influence, and position them as a go-to leader in their respective field.
Throughout the years, Dianne has developed a reputation for being a thought-leader in personal brand management, an emerging business strategy that can give brands the competitive edge. She identified that by consciously building and managing your personal brand, you can shape how others perceive you and create extraordinary opportunities for you AND your business.

topknot Values
Connection
Impact
Support
Gratitude
A few things you should know about us…
The Proof Is In The Pudding. We’ve worked with 100+ individuals and have secured exposure in 50+ publications, including print, radio & TV
Our reach is national, even though we’re local. No small town mentality here.
We are masters at unlocking unique opportunities such as award wins, speaking engagements, collaborations and more.
We pride ourselves on our stellar reputation, and have strong connections in media because of it
Here’s how we can work together
Personal Brand Management
Our specialty. Regardless of the stage you at in your personal brand journey, we are able to create and execute a multi-faceted strategy to elevate your personal brand to assist in the positioning of you as the leading authority or go-to in your industry
PR Services
We will develop a PR & Comms strategy tailor-made for your brand.
We understand that media exposure is now only one element of PR, and often broaden our scope to include influencer engagement, partnership, and collaborations as well as introductions to our extensive network of connections.
1:1 Coaching & Strategy
Perfect for individuals at the start of their personal brand journey and are wanting to DIY as much as possible.
We will meet with you and develop a personalised blueprint or roadmap of what you will need to do in order to level up.

Think we’re a match made in PR heaven?
Take the next step and get in touch with us